5 biggest influencers of effectiveness in Tire Handling

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11 Jun 5 biggest influencers of effectiveness in Tire Handling

Tire Technology 2015 Conference

Influencing costs & efficiency through smart design of intralogistics

“Margins are under pressure, the price of raw materials is volatile and cost of labor is increasing. We live in a highly competitive market and maximized capacity and full utilization of machinery is demanded. That is the world of today” explains Itamar Reuveny, Global Manager Tire Industry at VANRIET Material Handling Systems, when we ask him about actual developments within the industry of tire manufacturing. Combine those with an increasing customer demand and a highly competitive market and you will get a great picture of the result; a demand for maximized capacity and a full utilization of machinery.

Together with their customers VANRIET is facing these challenges on a daily basis. “Being a supplier of tire handling equipment we often get questions concerning the Total Cost of Ownership and our added value towards the entire value chain” explains Itamar Reuveny. “Over the past 15+ years we had the opportunity to work closely together with multiple leading tire manufacturers. Our experience taught us that there are a lot of factors that influence the effectiveness and costs of intralogistics within your manufacturing plant.” We have listed the 5 biggest influencers for you.

The 5 biggest influencers of effectiveness in internal logistics could be accounted for in the design phase.

Mr. Reuveny was one of the presenters at the tire technology conference program 2015 where he impressed the audience with the outcome of an internally executed research project. “The outcome of our research on the 5 biggest influencers of effectiveness and cost in internal logistics had a severe impact on our entire organization”. “At VANRIET we have changed our internal process and created a totally different approach than the conventional one.” Reuveny continues.

2 of 5 biggest influencers

“One of the influencers we often see is a recurring imbalance in utilization of machinery and material flow which often occurs as a result of poor design of internal logistics. The software used to control the internal Itamar Reuveny (Global Account Manager Tire Industry) at the Tire Technology Conference 2015logistics controls the flow of materials. Local suppliers are often able to deliver mechanical and electrical components lacking the skills and experience of expert lay-out design. An honest mistake but with a recurring imbalance and thus inefficiency as result”.

Due to their specialty VANRIET is often asked to expand the so called “brown-fields”. “Not an easy job if you take into account that a lot of systems have been designed out of non-standardized parts. That is actually one of the main influencers of efficiency. Having an intralogistic system that does not consist out of standardized parts cuts out flexibility for future adjustments and possibilities to expand.” explains Rudolf van Dijk, Global Manager System Engineering at VANRIET.

Validate, Simulate and Emulate

“The outcome of the research taught us that, if we wanted to reach our ambitions within the tire industry we had to make some severe changes to our internal processes.” says Rik van den Boog, CEO at VANRIET. “Together with a team of specialists we developed an entire product portfolio designed for and by the tire industry.” “Furthermore we developed a design suite together with Demo3D, putting the customer in a centric position and enabling us to create custom specific lay-outs out of standardized building blocks. Lay-out design, mechanical and electrical engineering as well as validation, simulation and emulation. It is all accounted for in one single design program.” “The newly developed approach is now our way of working. Our new standard. The “VANRIET Standard 4.0”.

Want to know the other 3 influencers? To contact us through our contact page click here.

(Source: TireTechnology Magazine, June issue 2015)